This is the second year we’ve published the Australia and New Zealand Product Teams Report, which pulls together findings from an industry-wide survey, insights from senior tech leaders, and recommendations based on our people’s own experience.
Having worked with hundreds of product teams in organisations of many shapes and sizes, we’re in a unique position to understand many of the challenges teams face, as well as the ways they might improve. One of the tools we use to identify how teams are working and what might be holding them back is the Competing Values Framework.
As a Product Manager, I delight in how the collaboration of a product brain and a design brain will always give a better outcome than just one of those brains going solo. However, the reality is, sometimes product peeps have to go it alone when doing user research. I want to reassure you that as a product person, you can do this and get some really valuable insights by following these basic rules.
Great product teams understand and solve complex problems in innovative ways, and great user stories help them remember the people they’re building for – the consumers of their product experience.