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One of the key contributors to a successful product-led business is a great user onboarding experience.
By helping people understand how your product works and how it can help them, you’ll be able to activate more users and turn them happy, into paying customers.
In the middle of a pandemic, how do we ensure that everyone from GPs to ICU nurses have the best possible evidence to work with? Cogent is helping to build the technology to solve this very urgent problem. Here’s how we’re contributing.
Companies will react differently to survive this strange time; there are some inspiring cases of companies embracing innovation to manage the effects of COVID-19, but there are also plenty of companies who are challenged and don’t have such a clear Plan B.
Over the past week I’ve been helping one of our long-term clients, Oculo, build a new core feature very quickly. Here’s what I’ve learnt.
If you were able to see the heart of Cogent, if you were able to get to its core and see something physical there, the thing you would be looking at would be some manifestation of our values. Our values are what define us as an organisation.